Business & Marketing Strategies to Stay Afloat During COVID-19

Photo by Tim Mossholder from Pexels The US has entered into lockdown mode as COVID-19 sweeps the nation. With restrictions on restaurants, bars, and other businesses, millions of Americans are left quarantined and housebound.  Many companies have closed their doors to slow the spread. Business owners and entrepreneurs are understandably worried about losing customers, having Read More …

Blogging to Jumpstart Your Career

Have you ever thought about starting a blog or website to promote yourself or small business? A strong online presence will give you a leg up in today’s competitive market. If you’re looking for a job, you have to market yourself as a brand. Alternatively, if you want to work for yourself, it’s crucial to Read More …

Great Jobs for Business Majors

As the most popular bachelor’s degree, business provides a wide degree of career opportunities. Many students choose to major in business because it’s practical but not too specific. Business students study marketing, information systems, human resources, accounting, finance, and management. This breadth of knowledge attracts employers in a variety of industries. If you’re a business Read More …

Ten New Year's Resolutions for Your Brand

The following post is contributed by Shawn Parr.  He is the CEO of Bulldog Drummond, a design and innovation consultancy headquartered in San Diego whose clients include Starbucks, Pepsi, Jack in the Box, Adidas, MTV, Nestle, Pinkberry, Virgin, Disney, Nike and American Eagle Outfitters. 1. BE COURAGEOUS, OFTEN Take bold steps to stand out from Read More …

Great Minors for a Liberal Arts Major

  I’ve written about good career choices for liberal arts majors, including history, English, and psychology majors.  In this post I’ll write about some minors to complement a liberal arts major and why they make good choices.  Employers like well-rounded applicants, and having  a liberal arts major along with a technical or business minor will Read More …

Jobs for Introverts and Extroverts in Each Field

I’ve focused on introverts in a past article because introverts are more limited in terms of what careers they can pursue. Since I don’t want to leave extroverts out, I’ll suggest some good jobs for introverts and extroverts within each field. Many introvert career suggestions will suit extroverts and visa versa. This post is meant Read More …