Blogging to Jumpstart Your Career

Have you ever thought about starting a blog or website to promote yourself or small business? A strong online presence will give you a leg up in today’s competitive market. If you’re looking for a job, you have to market yourself as a brand. Alternatively, if you want to work for yourself, it’s crucial to Read More …

How to Be a Great Publicist

Public relations may seem like a glamorous career, but that isn’t the case for most publicist or PR agents. Few publicists work for big-name celebrities. In fact, many publicity agents work for small business or unknown artists and writers. Public relations is a lot like job searching- trying to get the attention of people that Read More …

Ten New Year's Resolutions for Your Brand

The following post is contributed by Shawn Parr.  He is the CEO of Bulldog Drummond, a design and innovation consultancy headquartered in San Diego whose clients include Starbucks, Pepsi, Jack in the Box, Adidas, MTV, Nestle, Pinkberry, Virgin, Disney, Nike and American Eagle Outfitters. 1. BE COURAGEOUS, OFTEN Take bold steps to stand out from Read More …